{"id":1047,"date":"2025-07-13T19:13:21","date_gmt":"2025-07-13T19:13:21","guid":{"rendered":"https:\/\/cream-partys.com\/?page_id=1047"},"modified":"2025-07-13T19:19:04","modified_gmt":"2025-07-13T19:19:04","slug":"datenschutzerklaerung","status":"publish","type":"page","link":"https:\/\/cream-partys.com\/en\/datenschutzerklaerung\/","title":{"rendered":"Privacy Policy"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"1047\" class=\"elementor elementor-1047\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8bf55db elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8bf55db\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fba70fb\" data-id=\"fba70fb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6fdc7e3 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"6fdc7e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Privacy Policy<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-59d0268 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"59d0268\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-72aa4c8\" data-id=\"72aa4c8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-dc0093e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dc0093e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-4dcde03\" data-id=\"4dcde03\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-6c9be43 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"6c9be43\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-740dbce\" data-id=\"740dbce\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b7fbdd9 elementor-widget elementor-widget-text-editor\" data-id=\"b7fbdd9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We are very pleased about your interest in our company. Data protection is of particular importance to the management of Cream Partys. Using the Cream Partys website is generally possible without providing any personal data. However, if a data subject wishes to use special services provided by our company via our website, processing of personal data may be necessary. If the processing of personal data is necessary and there is no legal basis for such processing, we generally obtain the consent of the data subject.<\/p><p>The processing of personal data, such as the name, address, email address, or telephone number of a data subject, is always carried out in accordance with the General Data Protection Regulation (GDPR), and in accordance with the country-specific data protection regulations applicable to Cream Parties. By means of this data protection declaration, our company would like to inform the public about the nature, scope, and purpose of the personal data we collect, use, and process. Furthermore, data subjects are informed of their rights by means of this data protection declaration.<\/p><p>\u00a0<\/p><p>As the controller, Cream Partys has implemented numerous technical and organizational measures to ensure the most complete protection possible for personal data processed through this website. However, internet-based data transmissions may, in principle, have security gaps, so absolute protection cannot be guaranteed. For this reason, every data subject is free to transmit personal data to us via alternative means, for example, by telephone.<\/p><p>\u00a0<\/p><h4>1. Definitions<\/h4><p>Cream Party&#039;s privacy policy is based on the terms used by the European legislator for the adoption of the General Data Protection Regulation (GDPR). Our privacy policy is intended to be easily readable and understandable for the public, as well as for our customers and business partners. To ensure this, we would like to explain the terms used in advance.<\/p><p>In this privacy policy we use, among other things, the following terms:<\/p><ul><li><h4>a) personal data<\/h4><p>Personal data is any information relating to an identified or identifiable natural person (hereinafter referred to as the &quot;data subject&quot;). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.<\/p><\/li><li><h4>b) data subject<\/h4><p>Data subject is any identified or identifiable natural person whose personal data is processed by the controller.<\/p><\/li><li><h4>c) Processing<\/h4><p>Processing is any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.<\/p><\/li><li><h4>d) Restriction of processing<\/h4><p>Restriction of processing is the marking of stored personal data with the aim of limiting its future processing.<\/p><\/li><li><h4>e) Profiling<\/h4><p>Profiling is any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects concerning that natural person\u2019s performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movements.<\/p><\/li><li><h4>f) Pseudonymization<\/h4><p>Pseudonymisation is the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures to ensure that the personal data are not attributed to an identified or identifiable natural person.<\/p><\/li><li><h4>g) Controller or person responsible for processing<\/h4><p>The controller or controller responsible for processing is the natural or legal person, public authority, agency, or other body which, alone or jointly with others, determines the purposes and means of processing personal data. Where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its nomination may be provided for by Union or Member State law.<\/p><\/li><li><h4>h) Processor<\/h4><p>Processor is a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.<\/p><\/li><li><h4>i) Recipient<\/h4><p>Recipient is a natural or legal person, public authority, agency or other body to which personal data are disclosed, whether a third party or not. However, public authorities which may receive personal data in the framework of a particular inquiry in accordance with Union or Member State law shall not be considered recipients.<\/p><\/li><li><h4>j) Third party<\/h4><p>Third party is a natural or legal person, public authority, agency or body other than the data subject, the controller, the processor and the persons authorised to process the personal data under the direct authority of the controller or processor.<\/p><\/li><li><h4>k) Consent<\/h4><p>Consent is any freely given, specific, informed and unambiguous indication of the data subject&#039;s wishes by which he or she, by a statement or by a clear affirmative action, signifies agreement to the processing of personal data concerning him or her.<\/p><\/li><\/ul><h4>2. Name and address of the controller<\/h4><p>The controller within the meaning of the General Data Protection Regulation, other data protection laws applicable in the Member States of the European Union and other provisions of a data protection nature is:<\/p><h4>\u00a0<\/h4><h4><strong>Hudsonweg 8<\/strong><br \/><strong>5928 LW Venlo Netherlands<\/strong><\/h4><p>\u00a0<\/p><h5><strong>Phone: +31 -77 3874034 \u00a0 \u00a0\u00a0<\/strong><\/h5><h5><b>kontakt@prev.cream-partys.com<\/b><\/h5><p>Phone: 015203196619<\/p><p>Website: www.cream-partys.com<\/p><p>\u00a0<\/p><h4>3. Cookies<\/h4><p>The Cream Partys website uses cookies. Cookies are text files that are stored on a computer system via an Internet browser.<\/p><p>Numerous websites and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier for the cookie. It consists of a character string that allows websites and servers to associate the specific internet browser in which the cookie was stored. This enables the visited websites and servers to distinguish the individual browser of the data subject from other internet browsers that contain other cookies. A specific internet browser can be recognized and identified via the unique cookie ID.<\/p><p>Through the use of cookies, Cream Partys can provide users of this website with more user-friendly services that would not be possible without the setting of cookies.<\/p><p>Cookies allow us to optimize the information and offers on our website for the user. As already mentioned, cookies enable us to recognize users of our website. The purpose of this recognition is to make it easier for users to use our website. For example, the user of a website that uses cookies does not have to enter their login details every time they visit the website because this is done by the website and the cookie stored on the user&#039;s computer system. Another example is the cookie for a shopping cart in an online shop. The online shop uses a cookie to remember the items a customer has placed in the virtual shopping cart.<\/p><p>The data subject can prevent the setting of cookies through our website at any time by making the appropriate settings in the Internet browser used, thereby permanently denying the setting of cookies. Furthermore, cookies already set can be deleted at any time using an Internet browser or other software programs. This is possible in all common Internet browsers. If the data subject deactivates the setting of cookies in the Internet browser used, not all functions of our website may be fully available.<\/p><p>\u00a0<\/p><h4>4. Collection of general data and information<\/h4><p>The Cream Partys website collects a series of general data and information each time the website is accessed by a data subject or an automated system. This general data and information is stored in the server&#039;s log files. Collected may be (1) the browser types and versions used, (2) the operating system used by the accessing system, (3) the website from which an accessing system reaches our website (so-called referrers), (4) the sub-websites accessed via an accessing system on our website, (5) the date and time of access to the website, (6) an Internet protocol address (IP address), (7) the Internet service provider of the accessing system, and (8) other similar data and information that serve to avert dangers in the event of attacks on our information technology systems.<\/p><p>When using this general data and information, Cream Partys does not draw any conclusions about the data subject. Rather, this information is required to (1) correctly deliver the content of our website, (2) optimize the content of our website and its advertising, (3) ensure the long-term functionality of our information technology systems and the technology of our website, and (4) provide law enforcement authorities with the information necessary for criminal prosecution in the event of a cyberattack. This anonymously collected data and information is therefore evaluated by Cream Partys both statistically and with the aim of increasing data protection and data security in our company in order to ultimately ensure an optimal level of protection for the personal data we process. The anonymous data in the server log files are stored separately from all personal data provided by a data subject.<\/p><p>\u00a0<\/p><h4>5. Registration on our website<\/h4><p>The data subject has the option of registering on the controller&#039;s website by providing personal data. The personal data transmitted to the controller in this process is determined by the input mask used for registration. The personal data entered by the data subject are collected and stored exclusively for internal use by the controller and for its own purposes. The controller may arrange for the data to be transferred to one or more processors, such as a parcel service provider, who will also use the personal data exclusively for internal use attributable to the controller.<\/p><p>By registering on the website of the controller, the IP address assigned to the data subject by the Internet service provider (ISP), the date, and the time of registration are also stored. This data is stored because it is the only way to prevent misuse of our services and, if necessary, to enable the investigation of committed crimes. Therefore, the storage of this data is necessary to protect the controller. As a general rule, this data will not be passed on to third parties unless there is a legal obligation to do so or the transfer serves the purposes of criminal prosecution.<\/p><p>The registration of the data subject with the voluntary provision of personal data allows the controller to offer the data subject content or services that, due to their nature, can only be offered to registered users. Registered persons are free to change the personal data provided during registration at any time or to have it completely deleted from the controller&#039;s database.<\/p><p>The controller shall provide each data subject with information about which personal data concerning the data subject is stored at any time upon request. Furthermore, the controller shall correct or delete personal data at the request or notification of the data subject, unless otherwise required by law. All employees of the controller shall be available to the data subject as contact persons in this regard.<\/p><p>\u00a0<\/p><h4>6. Subscription to our newsletter<\/h4><p>On the Cream Partys website, users are given the opportunity to subscribe to our company&#039;s newsletter. The input mask used for this purpose determines which personal data is transmitted to the controller when ordering the newsletter.<\/p><p>Cream Partys regularly informs its customers and business partners about company offers via a newsletter. Our company&#039;s newsletter can generally only be received by the data subject if (1) the data subject has a valid email address and (2) the data subject registers for the newsletter. For legal reasons, a confirmation email will be sent using the double opt-in procedure to the email address entered by the data subject for the first time for newsletter delivery. This confirmation email is used to verify whether the owner of the email address, as the data subject, has authorized receipt of the newsletter.<\/p><p>When registering for the newsletter, we also store the IP address assigned by the Internet service provider (ISP) of the computer system used by the data subject at the time of registration, as well as the date and time of registration. The collection of this data is necessary to be able to trace the (possible) misuse of the e-mail address of a data subject at a later date and therefore serves to legally protect the controller.<\/p><p>The personal data collected when registering for the newsletter will be used exclusively to send our newsletter. Furthermore, newsletter subscribers may be informed by email if this is necessary for the operation of the newsletter service or a related registration, as could be the case in the event of changes to the newsletter offer or changes to technical circumstances. The personal data collected as part of the newsletter service will not be passed on to third parties. The subscription to our newsletter can be canceled by the data subject at any time. The consent to the storage of personal data that the data subject has given us for sending the newsletter can be revoked at any time. A corresponding link can be found in every newsletter for the purpose of revoking the consent. Furthermore, it is possible to unsubscribe from the newsletter at any time directly on the website of the controller or to communicate this to the controller in another way.<\/p><h4>7. Newsletter tracking<\/h4><p>The Cream Partys newsletters contain so-called tracking pixels. A tracking pixel is a miniature graphic embedded in emails sent in HTML format to enable log file recording and analysis. This allows for statistical evaluation of the success or failure of online marketing campaigns. Using the embedded tracking pixel, Cream Partys can determine whether and when an email was opened by a data subject, and which links in the email were accessed by the data subject.<\/p><p>Such personal data collected via the tracking pixels contained in the newsletters are stored and evaluated by the controller in order to optimize newsletter delivery and to better tailor the content of future newsletters to the interests of the data subject. This personal data will not be passed on to third parties. Data subjects are entitled to revoke the separate declaration of consent given via the double opt-in procedure at any time. After revocation, this personal data will be deleted by the controller. Cream Partys automatically interprets unsubscribing from the newsletter as a revocation.<\/p><h4>8. Contact options via the website<\/h4><p>Due to legal regulations, the Cream Partys website contains information that enables quick electronic contact with our company and direct communication with us, which also includes a general address for so-called electronic mail (email address). If a data subject contacts the controller by email or via a contact form, the personal data transmitted by the data subject will be automatically stored. Such personal data transmitted voluntarily by a data subject to the controller will be stored for the purposes of processing or contacting the data subject. This personal data will not be passed on to third parties.<\/p><h4>9. Routine deletion and blocking of personal data<\/h4><p>The controller shall process and store the personal data of the data subject only for the period necessary to achieve the purpose of storage or as far as this is provided for by the European legislator or other legislator in laws or regulations to which the controller is subject.<\/p><p>If the storage purpose no longer applies or if a storage period prescribed by the European legislator or another competent legislator expires, the personal data will be routinely blocked or deleted in accordance with the statutory provisions.<\/p><h4>10. Rights of the data subject<\/h4><ul><li><h4>a) Right to confirmation<\/h4><p>Every data subject has the right granted by the European legislator to obtain confirmation from the controller as to whether or not personal data concerning him or her are being processed. If a data subject wishes to exercise this right of confirmation, he or she may contact an employee of the controller at any time.<\/p><\/li><li><h4>b) Right to information<\/h4><p>Any person affected by the processing of personal data has the right, granted by the European legislator, to obtain from the controller free information about the personal data concerning him or her stored at any time and a copy of this information. Furthermore, the European legislator has granted the data subject the right to obtain the following information:<\/p><ul><li>the processing purposes<\/li><li>the categories of personal data being processed<\/li><li>the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular recipients in third countries or international organisations<\/li><li>where possible, the envisaged period for which the personal data will be stored, or, where not possible, the criteria used to determine that period<\/li><li>the existence of a right to rectification or erasure of personal data concerning them or to restriction of processing by the controller or a right to object to such processing<\/li><li>the existence of a right of complaint to a supervisory authority<\/li><li>if the personal data are not collected from the data subject: all available information about the origin of the data<\/li><li>the existence of automated decision-making, including profiling, referred to in Article 22 (1) and (4) GDPR and, at least in those cases, meaningful information about the logic involved, as well as the significance and envisaged consequences of such processing for the data subject<\/li><\/ul><p>Furthermore, the data subject has the right to information as to whether personal data has been transferred to a third country or to an international organization. Where this is the case, the data subject also has the right to receive information about the appropriate safeguards related to the transfer.<\/p><p>If a data subject wishes to exercise this right to information, he or she may contact an employee of the controller at any time.<\/p><\/li><li><h4>c) Right to rectification<\/h4><p>Any person affected by the processing of personal data has the right granted by the European legislator to request the immediate rectification of inaccurate personal data concerning him or her. Furthermore, taking into account the purposes of the processing, the data subject has the right to request the completion of incomplete personal data, including by means of providing a supplementary statement.<\/p><p>If a data subject wishes to exercise this right to rectification, he or she may contact an employee of the controller at any time.<\/p><\/li><li><h4>d) Right to erasure (right to be forgotten)<\/h4><p>Any person affected by the processing of personal data has the right granted by the European legislator to obtain from the controller the erasure of personal data concerning him or her without undue delay, where one of the following grounds applies and where processing is not necessary:<\/p><ul><li>The personal data were collected or otherwise processed for purposes for which they are no longer necessary.<\/li><li>The data subject withdraws his or her consent on which the processing is based according to point (a) of Article 6(1) of the GDPR or point (a) of Article 9(2) of the GDPR, and there is no other legal ground for the processing.<\/li><li>The data subject objects to the processing pursuant to Art. 21 (1) GDPR and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing pursuant to Art. 21 (2) GDPR.<\/li><li>The personal data was processed unlawfully.<\/li><li>The erasure of personal data is necessary to fulfil a legal obligation under Union or Member State law to which the controller is subject.<\/li><li>The personal data were collected in relation to information society services offered in accordance with Art. 8 (1) GDPR.<\/li><\/ul><p>If one of the aforementioned reasons applies, and a data subject wishes to request the erasure of personal data stored by Cream Partys, they may contact an employee of the controller at any time. The Cream Partys employee will ensure that the erasure request is complied with immediately.<\/p><p>If Cream Partys has made personal data public and our company, as the controller pursuant to Art. 17 (1) GDPR, is obliged to erase the personal data, Cream Partys shall take appropriate measures, including technical ones, taking into account the available technology and the implementation costs, in order to inform other data controllers which process the published personal data that the data subject has requested the erasure by such controllers of all links to these personal data or of copies or replications of these personal data, unless processing is required. The Cream Partys employee will arrange the necessary measures in individual cases.<\/p><\/li><li><h4>e) Right to restriction of processing<\/h4><p>Any person affected by the processing of personal data has the right granted by the European legislator to request the controller to restrict processing if one of the following conditions applies:<\/p><ul><li>The accuracy of the personal data is contested by the data subject, for a period enabling the controller to verify the accuracy of the personal data.<\/li><li>The processing is unlawful, the data subject opposes the erasure of the personal data and requests the restriction of the use of the personal data instead.<\/li><li>The controller no longer needs the personal data for the purposes of the processing, but the data subject needs them to assert, exercise or defend legal claims.<\/li><li>The data subject has objected to processing pursuant to Art. 21 (1) GDPR and it has not yet been determined whether the legitimate grounds of the controller override those of the data subject.<\/li><\/ul><p>If one of the aforementioned conditions is met, and a data subject wishes to request the restriction of personal data stored by Cream Partys, he or she may contact an employee of the controller at any time. The Cream Partys employee will arrange for the restriction of processing.<\/p><\/li><li><h4>f) Right to data portability<\/h4><p>Every data subject shall have the right granted by the European legislator to receive the personal data concerning him or her, which was provided to a controller, in a structured, commonly used and machine-readable format. He or she shall also have the right to transmit those data to another controller without hindrance from the controller to which the personal data was provided, as long as the processing is based on consent pursuant to point (a) of Article 6(1) of the GDPR or point (a) of Article 9(2) of the GDPR or on a contract pursuant to point (b) of Article 6(1) of the GDPR and the processing is carried out by automated means, unless the processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.<\/p><p>Furthermore, in exercising his or her right to data portability pursuant to Article 20(1) GDPR, the data subject shall have the right to have the personal data transmitted directly from one controller to another, where technically feasible and when doing so does not adversely affect the rights and freedoms of others.<\/p><p>To assert the right to data portability, the data subject may contact any employee of Cream Partys at any time.<\/p><\/li><li><h4>g) Right to object<\/h4><p>Any person affected by the processing of personal data has the right granted by the European legislator to object at any time to the processing of personal data concerning him or her, which is based on Article 6(1)(e) or (f) of the GDPR, for reasons related to his or her particular situation. This also applies to profiling based on these provisions.<\/p><p>In the event of an objection, Cream Partys will no longer process the personal data unless we can demonstrate compelling legitimate grounds for the processing which outweigh the interests, rights and freedoms of the data subject, or for the establishment, exercise or defence of legal claims.<\/p><p>If Cream Partys processes personal data for direct marketing purposes, the data subject has the right to object at any time to the processing of personal data for such marketing purposes. This also applies to profiling insofar as it is related to such direct marketing. If the data subject objects to Cream Partys processing for direct marketing purposes, Cream Partys will no longer process the personal data for these purposes.<\/p><p>In addition, the data subject has the right to object, for reasons related to his or her particular situation, to the processing of personal data concerning him or her which is carried out by Cream Partys for scientific or historical research purposes or for statistical purposes pursuant to Art. 89 (1) GDPR, unless such processing is necessary to perform a task carried out in the public interest.<\/p><p>To exercise the right to object, the data subject may contact any Cream Partys employee directly. Furthermore, in the context of the use of information society services, the data subject is free to exercise his or her right of objection by means of automated procedures using technical specifications, notwithstanding Directive 2002\/58\/EC.<\/p><\/li><li><h4>h) Automated decisions in individual cases, including profiling<\/h4><p>Every data subject shall have the right granted by the European legislator not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning him or her or similarly significantly affects him or her, unless the decision (1) is necessary for entering into, or the performance of, a contract between the data subject and the controller, or (2) is authorized by Union or Member State law to which the controller is subject and which also lays down suitable measures to safeguard the data subject\u2019s rights and freedoms and legitimate interests, or (3) is based on the data subject\u2019s explicit consent.<\/p><p>If the decision (1) is necessary for entering into, or the performance of, a contract between the data subject and the controller or (2) is made with the data subject&#039;s explicit consent, Cream Partys shall implement suitable measures to safeguard the data subject&#039;s rights and freedoms and legitimate interests, at least the right to obtain human intervention on the part of the controller, to express his or her point of view and to contest the decision.<\/p><p>If the data subject wishes to exercise rights with regard to automated decisions, he or she may contact any employee of the controller at any time.<\/p><\/li><li><h4>i) Right to withdraw consent under data protection law<\/h4><p>Any person affected by the processing of personal data has the right granted by the European legislator to withdraw his or her consent to the processing of personal data at any time.<\/p><p>If the data subject wishes to exercise his or her right to withdraw consent, he or she may contact an employee of the controller at any time.<\/p><\/li><\/ul><h4>11. Data protection provisions regarding the application and use of AddThis<\/h4><p>The controller has integrated components of the company AddThis on this website. AddThis is a so-called bookmarking provider. This service enables simplified bookmarking of websites via buttons. Hovering over the AddThis component with the mouse or clicking on it displays a list of bookmarking and sharing services. AddThis is used on over 15 million websites, and according to the operating company, the buttons are displayed over 20 billion times annually.<\/p><p>The operating company of AddThis is Oracle Corporation, 10 Van de Graaff Drive, Burlington, MA 01803, USA.<\/p><p>Each time one of the individual pages of this website, which is operated by the controller and on which an AddThis component has been integrated, is accessed, the Internet browser on the information technology system of the data subject is automatically prompted by the respective AddThis component to download data from the website www.addthis.com. As part of this technical process, AddThis receives information about the visit and which specific individual page of this website is used by the information technology system used by the data subject. Furthermore, AddThis receives information about the IP address assigned by the Internet service provider (ISP) of the computer system used by the data subject, the browser type, the browser language, the website accessed before our website, and the date and time of the visit to our website. AddThis uses this data to create anonymized user profiles. The data and information transmitted to AddThis in this way enable AddThis itself, as well as companies affiliated with AddThis or its partner companies, to specifically address visitors to the controller&#039;s website with personalized and interest-based advertising.<\/p><p>AddThis displays personalized and interest-based advertising based on a cookie set by the company. This cookie analyzes the individual browsing behavior of the computer system used by the data subject. The cookie stores visits to websites originating from the computer system.<\/p><p>As already described above, the data subject can prevent the setting of cookies through our website at any time by means of a corresponding setting in the Internet browser used and thus permanently deny the setting of cookies. Such a setting of the Internet browser used would also prevent AddThis from placing a cookie on the information technology system of the data subject. Furthermore, cookies already set by AddThis can be deleted at any time via an Internet browser or other software programs.<\/p><p>The data subject also has the option of permanently objecting to the processing of personal data by AddThis. To do so, the data subject must click the opt-out button at http:\/\/www.addthis.com\/privacy\/opt-out, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the data subject. If the cookies on the data subject&#039;s system are deleted after an objection, the data subject must access the link again and set a new opt-out cookie.<\/p><p>However, by setting the opt-out cookie, it is possible that the data subject will no longer be able to fully use the website of the controller.<\/p><p>AddThis\u2019s applicable privacy policy can be found at http:\/\/www.addthis.com\/privacy\/privacy-policy.<\/p><h4>12. Data protection provisions regarding the application and use of Adobe Analytics (Omniture) \/ Adobe Marketing Cloud<\/h4><p>The controller has integrated components of the company Adobe on this website. Adobe Analytics (Omniture) or the Adobe Marketing Cloud (hereinafter referred to as &quot;Omniture&quot;) is a tool that enables more efficient online marketing and web analytics. Omniture is part of the Adobe Marketing Cloud. The Adobe Marketing Cloud enables real-time analyses of visitor flows on websites. The real-time analyses include project reports and permit ad-hoc analysis of website visitors. Customer interactions are presented in such a way that the controller is given a better overview of the online activities of users of this website by displaying the data in simple and interactive dashboards and converting it into reports. This enables the controller to receive information in real time and thus identify any problems that arise more quickly.<\/p><p>The operator of these services is Adobe Systems Software Ireland Limited, 4-6 Riverwalk, Citywest Business Campus, Dublin 24, Ireland.<\/p><p>Omniture sets a cookie on the information technology system of the data subject (cookies were already explained above; corresponding information can be found above). The controller ensures through a server setting that the tracking data records transmitted to the Adobe data center are anonymized before geolocation. Anonymization is implemented by replacing the last part of the IP address. The controller has made server-side settings based on which the IP address of the data subject is anonymized independently of each other before each processing for geolocation and reach measurement. On behalf of the controller, Adobe will use the data and information obtained via our website to evaluate the user behavior of the data subject. Furthermore, Adobe will use the data to compile reports on user activities on our behalf and to provide other services for our company that are related to the use of our website. Adobe does not merge the IP address of the data subject with other personal data.<\/p><p>As already described above, the data subject can prevent the setting of cookies through our website at any time by making the appropriate settings in the Internet browser used, thereby permanently denying the setting of cookies. Such a setting in the Internet browser used would also prevent Omniture from placing a cookie on the information technology system of the data subject. Furthermore, cookies already set by Omniture can be deleted at any time via an Internet browser or other software programs.<\/p><p>Furthermore, the data subject has the option of objecting to and preventing the collection of data generated by the Adobe cookie relating to the use of this website and the processing of this data by Adobe. To do so, the data subject must click the unsubscribe button under the link http:\/\/www.adobe.com\/de\/privacy\/opt-out.html, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the data subject. If the cookies on the data subject&#039;s system are deleted after an objection, the data subject must call up the link again and set a new opt-out cookie.<\/p><p>However, by setting the opt-out cookie, it is possible that the data subject will no longer be able to fully use the website of the controller.<\/p><p>Adobe\u2019s applicable privacy policy can be found at http:\/\/www.adobe.com\/de\/privacy.html.<\/p><h4>13. Data protection provisions regarding the application and use of econda<\/h4><p>The controller has integrated components of the company econda on this website. Econda is a web analysis service. Web analysis is the collection, gathering, and evaluation of data about the behavior of website visitors. A web analysis service collects, among other things, data about the website from which a data subject came to a website (so-called referrers), which subpages of the website were accessed, and how often and for how long a subpage was viewed. Web analysis is primarily used to optimize a website and for the cost-benefit analysis of online advertising.<\/p><p>The operating company of econda is econda GmbH, Zimmerstra\u00dfe 6, 76137 Karlsruhe, Germany.<\/p><p>Econda sets a cookie on the information technology system of the data subject. Cookies have already been explained above. Each time one of the individual pages of this website, which is operated by the controller and on which an econda component has been integrated, is accessed, the Internet browser on the information technology system of the data subject is automatically prompted by the respective econda component to transmit data to econda for marketing and optimization purposes. As part of this technical process, econda receives data that is subsequently used to create pseudonymous user profiles. The user profiles obtained in this way are used to analyze the behavior of the data subject who has accessed the controller&#039;s website and are evaluated with the aim of improving and optimizing the website. The data collected via the econda component will not be used to identify the data subject without the data subject&#039;s prior separate and explicit consent. This data will not be merged with personal data or with other data containing the same pseudonym.<\/p><p>As already described above, the data subject can prevent the setting of cookies through our website at any time by making the appropriate settings in the Internet browser used, thereby permanently denying the setting of cookies. Such a setting in the Internet browser used would also prevent econda from placing a cookie on the information technology system of the data subject. Furthermore, cookies already set by econda can be deleted at any time via an Internet browser or other software programs.<\/p><p>Furthermore, the data subject has the option of objecting to and preventing the collection of data generated by the econda cookie relating to the use of this website and the processing of this data by econda. To do so, the data subject must click the submit button under the link http:\/\/www.econda.de\/econda\/unternehmen\/datenschutz\/widerspruchscookie\/, which sets the opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the data subject. If the cookies on the data subject&#039;s system are deleted after an objection, the data subject must call up the link again and set a new opt-out cookie.<\/p><p>However, by setting the opt-out cookie, it is possible that the data subject will no longer be able to fully use the website of the controller.<\/p><p>econda\u2019s current data protection regulations can be found at http:\/\/www.econda.de\/econda\/unternehmen\/datenschutz\/datenschutzerklaerung\/.<\/p><h4>14. Data protection provisions regarding the use and application of etracker<\/h4><p>The controller has integrated components of the company etracker on this website. Etracker is a web analysis service. Web analysis is the collection, gathering, and evaluation of data about the behavior of website visitors. A web analysis service collects, among other things, data about the website from which a data subject came to a website (so-called referrers), which subpages of the website were accessed, and how often and for how long a subpage was viewed. Web analysis is primarily used to optimize a website and for the cost-benefit analysis of online advertising.<\/p><p>The operating company of etracker is etracker GmbH, Erste Brunnenstra\u00dfe 1, 20459 Hamburg, Germany.<\/p><p>Etracker sets a cookie on the information technology system of the data subject. Cookies have already been explained above. Each time one of the individual pages of this website, which is operated by the controller and on which an etracker component has been integrated, is accessed, the Internet browser on the information technology system of the data subject is automatically prompted by the respective etracker component to transmit data to etracker for marketing and optimization purposes. As part of this technical process, etracker receives data that is subsequently used to create pseudonymous user profiles. The user profiles obtained in this way are used to analyze the behavior of the data subject who has accessed the controller&#039;s website and are evaluated with the aim of improving and optimizing the website. The data collected via the etracker component will not be used to identify the data subject without first obtaining a separate and express consent from the data subject. This data will not be merged with personal data or with other data containing the same pseudonym.<\/p><p>As already described above, the data subject can prevent the setting of cookies through our website at any time by making the appropriate settings in their internet browser, thereby permanently denying the setting of cookies. Such a setting in the internet browser used would also prevent etracker from placing a cookie on the information technology system of the data subject. Furthermore, cookies already set by etracker can be deleted at any time via the internet browser or other software programs.<\/p><p>Furthermore, the data subject has the option of objecting to and preventing the collection of data generated by the etracker cookie relating to the use of this website and the processing of this data by etracker. To do so, the data subject must click the &quot;Set Cookie&quot; button under the link http:\/\/www.etracker.de\/privacy?et=V23Jbb, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the data subject. If the cookies on the data subject&#039;s system are deleted after an objection, the data subject must call up the link again and set a new opt-out cookie.<\/p><p>However, by setting the opt-out cookie, it is possible that the data subject will no longer be able to fully use the website of the controller.<\/p><p>The applicable data protection regulations of etracker can be found at https:\/\/www.etracker.com\/de\/datenschutz.html.<\/p><h4>15. Data protection provisions regarding the application and use of Google AdSense<\/h4><p>The controller has integrated Google AdSense on this website. Google AdSense is an online service that enables advertising on third-party websites. Google AdSense is based on an algorithm that selects the advertisements displayed on third-party websites based on the content of the respective third-party website. Google AdSense allows interest-based targeting of Internet users, which is implemented by generating individual user profiles.<\/p><p>The operator of the Google AdSense component is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.<\/p><p>The purpose of the Google AdSense component is the integration of advertisements on our website. Google AdSense sets a cookie on the information technology system of the data subject. What cookies are has already been explained above. By setting the cookie, Alphabet Inc. is enabled to analyze the use of our website. With each call-up to one of the individual pages of this Internet site, which is operated by the controller and on which a Google AdSense component was integrated, the Internet browser on the information technology system of the data subject is automatically prompted through the respective Google AdSense component to transmit data to Alphabet Inc. for the purpose of online advertising and the settlement of commissions. As part of this technical procedure, Alphabet Inc. gains knowledge of personal data, such as the IP address of the data subject, which serves Alphabet Inc., inter alia, to trace the origin of visitors and clicks and subsequently enable commission settlements.<\/p><p>As already described above, the data subject can prevent the setting of cookies through our website at any time by means of a corresponding setting in the Internet browser used and thus permanently deny the setting of cookies. Such a setting of the Internet browser used would also prevent Alphabet Inc. from placing a cookie on the information technology system of the data subject. Furthermore, a cookie already set by Alphabet Inc. can be deleted at any time via the Internet browser or other software programs.<\/p><p>Google AdSense also uses so-called tracking pixels. A tracking pixel is a miniature graphic embedded in websites to enable log file recording and analysis, which can be used for statistical evaluation. Using the embedded tracking pixel, Alphabet Inc. can determine whether and when a website was opened by a data subject and which links were clicked by the data subject. Tracking pixels are used, among other things, to evaluate the flow of visitors to a website.<\/p><p>Through Google AdSense, personal data and information, including the IP address, which is necessary for the collection and billing of the displayed advertisements, is transferred to Alphabet Inc. in the United States of America. This personal data is stored and processed in the United States of America. Alphabet Inc. may transfer this personal data collected through the technical process to third parties.<\/p><p>Google AdSense is explained in more detail at this link https:\/\/www.google.de\/intl\/de\/adsense\/start\/.<\/p><h4>16. Data protection provisions regarding the application and use of Google Analytics (with anonymization function)<\/h4><p>The controller has integrated the Google Analytics component (with anonymization function) on this website. Google Analytics is a web analysis service. Web analysis is the collection, gathering, and evaluation of data about the behavior of website visitors. A web analysis service collects, among other things, data about the website from which a data subject came to a website (so-called referrers), which subpages of the website were accessed, and how often and for how long a subpage was viewed. Web analysis is primarily used to optimize a website and for the cost-benefit analysis of online advertising.<\/p><p>The operator of the Google Analytics component is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.<\/p><p>The controller uses the add-on &quot;_gat._anonymizeIp&quot; for web analysis via Google Analytics. This add-on shortens and anonymizes the IP address of the data subject&#039;s internet connection if our website is accessed from a member state of the European Union or another state party to the Agreement on the European Economic Area.<\/p><p>The purpose of the Google Analytics component is to analyze visitor traffic on our website. Google uses the data and information obtained, among other things, to evaluate the use of our website, to compile online reports for us that demonstrate website activity, and to provide other services related to website activity.<\/p><p>Google Analytics sets a cookie on the information technology system of the data subject. What cookies are has already been explained above. By setting the cookie, Google is enabled to analyze the use of our website. With each call-up to one of the individual pages of this website, which is operated by the controller and on which a Google Analytics component was integrated, the Internet browser on the information technology system of the data subject is automatically prompted by the respective Google Analytics component to transmit data to Google for the purpose of online analysis. As part of this technical procedure, Google receives knowledge of personal data, such as the IP address of the data subject, which Google uses, among other things, to trace the origin of visitors and clicks and subsequently enable commission settlements.<\/p><p>The cookie is used to store personal information, such as the access time, the location from which access was made, and the frequency of visits to our website by the data subject. With each visit to our website, this personal data, including the IP address of the internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may transfer this personal data collected via the technical process to third parties.<\/p><p>As already described above, the data subject can prevent the setting of cookies through our website at any time by making the appropriate settings in the Internet browser used, thereby permanently denying the setting of cookies. Such a setting of the Internet browser used would also prevent Google from placing a cookie on the information technology system of the data subject. Furthermore, a cookie already set by Google Analytics can be deleted at any time via the Internet browser or other software programs.<\/p><p>Furthermore, the data subject has the option of objecting to the collection of data generated by Google Analytics relating to the use of this website and the processing of this data by Google and of preventing such collection and processing. To do so, the data subject must download and install a browser add-on available at https:\/\/tools.google.com\/dlpage\/gaoptout. This browser add-on informs Google Analytics via JavaScript that no data and information relating to website visits may be transmitted to Google Analytics. Google will regard the installation of the browser add-on as an objection. If the information technology system of the data subject is deleted, formatted, or reinstalled at a later date, the data subject must reinstall the browser add-on to deactivate Google Analytics. If the browser add-on is uninstalled or deactivated by the data subject or another person under their sphere of control, it is possible to reinstall or reactivate the browser add-on.<\/p><p>Further information and Google&#039;s applicable privacy policy can be found at https:\/\/www.google.de\/intl\/de\/policies\/privacy\/ and at http:\/\/www.google.com\/analytics\/terms\/de.html. Google Analytics is explained in more detail at this link: https:\/\/www.google.com\/intl\/de_de\/analytics\/.<\/p><h4>17. Data protection provisions regarding the application and use of Google Remarketing<\/h4><p>The controller has integrated Google Remarketing services on this website. Google Remarketing is a feature of Google AdWords that allows a company to display advertisements to internet users who have previously visited the company&#039;s website. The integration of Google Remarketing therefore allows a company to create user-specific advertising and thus display interest-relevant advertisements to the internet user.<\/p><p>The operator of the Google Remarketing services is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.<\/p><p>The purpose of Google Remarketing is to display interest-relevant advertising. Google Remarketing enables us to display advertisements via the Google advertising network or on other websites that are tailored to the individual needs and interests of Internet users.<\/p><p>Google Remarketing sets a cookie on the information technology system of the data subject. Cookies have already been explained above. By setting the cookie, Google is able to recognize the visitor to our website when they subsequently visit websites that are also members of the Google advertising network. With each visit to a website on which the Google Remarketing service has been integrated, the Internet browser of the data subject automatically identifies itself with Google. As part of this technical process, Google receives knowledge of personal data, such as the IP address or the surfing behavior of the user, which Google uses, among other things, to display interest-relevant advertising.<\/p><p>Cookies are used to store personal information, such as the websites visited by the data subject. With each visit to our website, personal data, including the IP address of the internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may transfer this personal data collected through technical means to third parties.<\/p><p>As already described above, the data subject can prevent the setting of cookies through our website at any time by making the appropriate settings in the Internet browser used, thereby permanently denying the setting of cookies. Such a setting of the Internet browser used would also prevent Google from placing a cookie on the information technology system of the data subject. Furthermore, a cookie already set by Google Analytics can be deleted at any time via the Internet browser or other software programs.<\/p><p>Furthermore, the data subject has the option of opting out of interest-based advertising by Google. To do so, the data subject must access the link www.google.de\/settings\/ads from each of the Internet browsers they use and configure the desired settings there.<\/p><p>Further information and Google\u2019s applicable privacy policy can be found at https:\/\/www.google.de\/intl\/de\/policies\/privacy\/.<\/p><h4>18. Data protection provisions regarding the application and use of Google AdWords<\/h4><p>The controller has integrated Google AdWords on this website. Google AdWords is an internet advertising service that allows advertisers to place ads both in Google&#039;s search engine results and in the Google advertising network. Google AdWords enables an advertiser to pre-define specific keywords, using which an ad is displayed in Google&#039;s search engine results only when the user retrieves a keyword-relevant search result using the search engine. In the Google advertising network, the ads are distributed on topic-relevant websites using an automatic algorithm and taking into account the previously defined keywords.<\/p><p>The operator of the Google AdWords services is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.<\/p><p>The purpose of Google AdWords is to promote our website by displaying interest-relevant advertising on the websites of third-party companies and in the search engine results of the Google search engine and by displaying third-party advertising on our website.<\/p><p>If a data subject reaches our website via a Google ad, a so-called conversion cookie is stored on the information technology system of the data subject by Google. What cookies are has already been explained above. A conversion cookie expires after thirty days and is not used to identify the data subject. The conversion cookie is used, provided the cookie has not yet expired, to track whether certain subpages, such as the shopping cart of an online shop system, were accessed on our website. The conversion cookie enables both us and Google to track whether a data subject who reached our website via an AdWords ad generated sales, i.e. completed or canceled a purchase.<\/p><p>The data and information collected through the use of the conversion cookie are used by Google to compile visit statistics for our website. We, in turn, use these visit statistics to determine the total number of users who were referred to us via AdWords ads, thus determining the success or failure of the respective AdWords ad and optimizing our AdWords ads for the future. Neither our company nor other Google AdWords advertisers receive information from Google that could be used to identify the data subject.<\/p><p>The conversion cookie stores personal information, such as the websites visited by the data subject. With each visit to our website, personal data, including the IP address of the internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may transfer this personal data collected through the technical process to third parties.<\/p><p>As already described above, the data subject can prevent the setting of cookies through our website at any time by means of a corresponding setting in the Internet browser used and thus permanently deny the setting of cookies. Such a setting of the Internet browser used would also prevent Google from placing a conversion cookie on the information technology system of the data subject. Furthermore, a cookie already set by Google AdWords can be deleted at any time via the Internet browser or other software programs.<\/p><p>Furthermore, the data subject has the option of opting out of interest-based advertising by Google. To do so, the data subject must access the link www.google.de\/settings\/ads from each of the Internet browsers they use and configure the desired settings there.<\/p><p>Further information and Google\u2019s applicable privacy policy can be found at https:\/\/www.google.de\/intl\/de\/policies\/privacy\/.<\/p><h4>19. Data protection provisions regarding the application and use of Jetpack for WordPress<\/h4><p>The controller has integrated Jetpack on this website. Jetpack is a WordPress plug-in that offers additional functions to the operator of a website based on WordPress. Jetpack allows the website operator, among other things, an overview of the site&#039;s visitors. By displaying related posts and publications or the option to share content on the site, visitor numbers can also be increased. Furthermore, security functions are integrated into Jetpack, so that a website using Jetpack is better protected against brute-force attacks. Jetpack also optimizes and accelerates the loading of images integrated into the website.<\/p><p>The operating company of the Jetpack plug-in for WordPress is Aut O&#039;Mattic A8C Ireland Ltd., Business Centre, No.1 Lower Mayor Street, International Financial Services Centre, Dublin 1, Ireland.<\/p><p>Jetpack sets a cookie on the information technology system of the data subject. Cookies have already been explained above. With each visit to one of the individual pages of this website, which is operated by the controller and on which a Jetpack component has been integrated, the Internet browser on the information technology system of the data subject is automatically prompted by the respective Jetpack component to transmit data to Automattic for analysis purposes. As part of this technical procedure, Automattic receives information that is subsequently used to create an overview of website visits. The data obtained in this way is used to analyze the behavior of the data subject who has accessed the controller&#039;s website and is evaluated with the aim of optimizing the website. The data collected via the Jetpack component will not be used to identify the data subject without the data subject&#039;s prior express consent. The data is also disclosed to Quantcast. Quantcast uses the data for the same purposes as Automattic.<\/p><p>As already described above, the data subject can prevent the setting of cookies through our website at any time by means of a corresponding setting in the Internet browser used and thus permanently deny the setting of cookies. Such a setting of the Internet browser used would also prevent Automattic\/Quantcast from placing a cookie on the information technology system of the data subject. Furthermore, cookies already set by Automattic can be deleted at any time via the Internet browser or other software programs.<\/p><p>Furthermore, the data subject has the option of objecting to and preventing the collection of data generated by the Jetpack cookie relating to the use of this website and the processing of this data by Automattic\/Quantcast. To do so, the data subject must click the opt-out button under the link https:\/\/www.quantcast.com\/opt-out\/, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the data subject. If the cookies on the data subject&#039;s system are deleted after an objection, the data subject must call up the link again and set a new opt-out cookie.<\/p><p>However, by setting the opt-out cookie, it is possible that the data subject will no longer be able to fully use the website of the controller.<\/p><p>Automattic&#039;s applicable privacy policy is available at https:\/\/automattic.com\/privacy\/. Quantcast&#039;s applicable privacy policy is available at https:\/\/www.quantcast.com\/privacy\/.<\/p><h4>20. Data protection provisions regarding the application and use of Matomo<\/h4><p>The controller has integrated the Matomo component on this website. Matomo is an open-source software tool for web analysis. Web analysis is the collection, gathering, and evaluation of data on the behavior of website visitors. A web analysis tool collects, among other things, data on the website from which a data subject came to a website (the so-called referrer), which subpages of the website were accessed, and how often and for how long a subpage was viewed. Web analysis is primarily used to optimize a website and for the cost-benefit analysis of online advertising.<\/p><p>The software is operated on the server of the controller; the log files that are sensitive under data protection law are stored exclusively on this server.<\/p><p>The purpose of the Matomo component is to analyze visitor traffic on our website. The controller uses the collected data and information, among other things, to evaluate the use of this website in order to compile online reports that show the activities on our website.<\/p><p>Matomo sets a cookie on the information technology system of the data subject. Cookies have already been explained above. Setting cookies enables us to analyze the use of our website. Each time one of the individual pages of this website is accessed, the Matomo component automatically causes the Internet browser on the information technology system of the data subject to transmit data to our server for the purpose of online analysis. As part of this technical process, we receive knowledge of personal data, such as the IP address of the data subject, which serves us, among other things, to trace the origin of visitors and clicks.<\/p><p>Cookies are used to store personal information, such as the time of access, the location from which access was made, and the frequency of visits to our website. Each time you visit our website, this personal data, including the IP address of the internet connection used by the data subject, is transferred to our server. This personal data is stored by us. We do not share this personal data with third parties.<\/p><p>As already described above, the data subject can prevent the setting of cookies through our website at any time by making the appropriate settings in the Internet browser used, thereby permanently denying the setting of cookies. Such a setting in the Internet browser used would also prevent Matomo from placing a cookie on the information technology system of the data subject. Furthermore, a cookie already set by Matomo can be deleted at any time via an Internet browser or other software programs.<\/p><p>Furthermore, the data subject has the option of objecting to and preventing the collection of data generated by Matomo relating to the use of this website. To do so, the data subject must select &quot;Do Not Track&quot; in their browser.<\/p><p>However, by setting the opt-out cookie, it is possible that the data subject will no longer be able to fully use the website of the controller.<\/p><p>Further information and Matomo\u2019s applicable data protection regulations can be found at https:\/\/matomo.org\/privacy\/.<\/p><h4>21. Data protection provisions regarding the application and use of Webtrekk<\/h4><p>The controller has integrated Webtrekk components into this website. Webtrekk is a combination of analytics and marketing solutions in a single system. Webtrekk enables the website operator to collect data on website usage and to customize marketing activities.<\/p><p>The operating company of Webtrekk is Webtrekk GmbH, Robert-Koch-Platz 4, 10115 Berlin, Germany.<\/p><p>Each time one of the individual pages of this website, which is operated by the controller, is accessed, Webtrekk collects and stores data for marketing and optimization purposes. Pseudonymized user profiles are created using the data obtained. These pseudonymized user profiles are used to analyze visitor behavior and enable us to improve our website. The data collected via the Webtrekk component will not be used to identify the data subject without prior, separate, and express consent from the data subject. This data will not be merged with personal data or other data containing the same pseudonym.<\/p><p>Webtrekk sets a cookie on the information technology system of the data subject. Cookies have already been explained above. On behalf of the controller, Webtrekk will use the data and information obtained through our website to evaluate the user behavior of the data subject who has visited our website. Furthermore, Webtrekk will use the data to compile reports on user activity on our behalf and to provide other services for our company that are related to the use of our website. Webtrekk does not combine the IP address of the data subject with other personal data.<\/p><p>As already described above, the data subject can prevent the setting of cookies through our website at any time by making the appropriate settings in the Internet browser used, thereby permanently denying the setting of cookies. Such a setting in the Internet browser used would also prevent Webtrekk from placing a cookie on the information technology system of the data subject. Furthermore, cookies already set by Webtrekk can be deleted at any time via an Internet browser or other software programs.<\/p><p>Furthermore, the data subject has the option of objecting to and preventing the collection of data generated by the Webtrekk cookie relating to the use of this website and the processing of this data by Webtrekk. To do so, the data subject must click on a link at https:\/\/www.webtrekk.com\/de\/legal\/opt-out-webtrekk\/, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the data subject. If the cookies on the data subject&#039;s system are deleted after an objection, the data subject must call up the link again and set a new opt-out cookie.<\/p><p>However, by setting the opt-out cookie, it is possible that the data subject will no longer be able to fully use the website of the controller.<\/p><p>Webtrekk\u2019s applicable data protection regulations can be found at https:\/\/www.webtrekk.com\/de\/warum-webtrekk\/datenschutz\/.<\/p><h4>22. Data protection provisions regarding the use and application of the Scalable Central Measurement Method of INFOnline GmbH<\/h4><p>The controller has integrated a tracking pixel on this website for reach measurement. A tracking pixel is a miniature graphic embedded in websites to enable log file recording and analysis for subsequent statistical evaluation. The integrated tracking pixels serve the Scalable Central Measurement Method (SZM) of INFOnline GmbH.<\/p><p>The Scalable Central Measurement Method is operated by INFOnline GmbH, Forum Bonn Nord, Br\u00fchler Str. 9, 53119 Bonn, Germany.<\/p><p>The Scalable Central Measurement Method is used to determine statistical key figures, i.e., reach measurement. The embedded tracking pixel is used to track whether, when, and by how many users (including the data subject) our website was opened and which content was accessed.<\/p><p>The data obtained using the Scalable Central Measurement Method is collected anonymously. To record access numbers, either a so-called session cookie is set for the purpose of recognizing website users, i.e., a signature composed of various automatically transmitted information, or alternative methods are used. The IP address of the internet connection used by the data subject is collected and processed only in an anonymized form. The data subject is never identified.<\/p><p>As already described above, the data subject can prevent the setting of cookies through our website at any time by making the appropriate settings in the Internet browser used, thereby permanently denying the setting of cookies. Such a setting in the Internet browser used would also prevent INFOnline from placing a cookie on the information technology system of the data subject. Furthermore, cookies already set by INFOnline can be deleted at any time via an Internet browser or other software programs.<\/p><p>Furthermore, the data subject has the option of objecting to and preventing the collection of data generated by INFOnline relating to the use of this website and the processing of this data by INFOnline. To do so, the data subject must click the opt-out button under the link http:\/\/optout.ioam.de, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the data subject. If the cookies on the data subject&#039;s system are deleted after an objection, the data subject must call up the link again and set a new opt-out cookie.<\/p><p>Setting the opt-out cookie may result in the controller&#039;s website no longer being fully usable. INFOnline&#039;s applicable privacy policy can be found at https:\/\/www.infonline.de\/datenschutz\/.<\/p><h4>23. Legal basis for processing<\/h4><p>Art. 6 I lit. a GDPR serves as the legal basis for our company for processing operations for which we obtain consent for a specific processing purpose. If the processing of personal data is necessary to fulfill a contract to which the data subject is a party, as is the case, for example, with processing operations necessary for the delivery of goods or the provision of other services or consideration, the processing is based on Art. 6 I lit. b GDPR. The same applies to processing operations that are necessary to carry out pre-contractual measures, for example in cases of inquiries about our products or services. If our company is subject to a legal obligation which requires the processing of personal data, such as for the fulfillment of tax obligations, the processing is based on Art. 6 I lit. c GDPR. In rare cases, the processing of personal data may be necessary to protect the vital interests of the data subject or another natural person. This would be the case, for example, if a visitor were injured in our company and their name, age, health insurance details, or other vital information had to be passed on to a doctor, hospital, or other third party. In this case, the processing would be based on Art. 6(1)(d) GDPR.<br \/>Ultimately, processing operations could be based on Art. 6(1)(f) GDPR. This legal basis applies to processing operations that are not covered by any of the aforementioned legal grounds if the processing is necessary to protect the legitimate interests of our company or a third party, provided that the interests, fundamental rights, and freedoms of the data subject do not override them. We are permitted to carry out such processing operations in particular because they were specifically mentioned by the European legislator. In this respect, the legislator took the view that a legitimate interest could be assumed if the data subject is a customer of the controller (Recital 47, Sentence 2 GDPR).<\/p><h4>24. Legitimate interests in the processing pursued by the controller or a third party<\/h4><p>If the processing of personal data is based on Article 6(1)(f) GDPR, our legitimate interest is the conduct of our business activities for the benefit of the well-being of all our employees and our shareholders.<\/p><h4>25. Period for which the personal data will be stored<\/h4><p>The criterion for the duration of storage of personal data is the respective statutory retention period. After expiration of this period, the corresponding data will be routinely deleted unless it is no longer required for the fulfillment or initiation of a contract.<\/p><h4>26. Legal or contractual provisions for the provision of personal data; necessity for the conclusion of the contract; obligation of the data subject to provide the personal data; possible consequences of non-provision<\/h4><p>We would like to inform you that the provision of personal data is partly required by law (e.g. tax regulations) or may also arise from contractual provisions (e.g. information about the contractual partner).<br \/>In some cases, it may be necessary for a data subject to provide us with personal data in order to conclude a contract, which we must subsequently process. For example, the data subject is obligated to provide us with personal data if our company concludes a contract with them. Failure to provide the personal data would mean that the contract with the data subject could not be concluded.<br \/>Before providing personal data, the data subject must contact one of our employees. Our employee will clarify to the data subject on a case-by-case basis whether the provision of personal data is required by law or contract or is necessary for the conclusion of the contract, whether there is an obligation to provide the personal data, and what consequences non-provision of the personal data would have.<\/p><h4>27. Existence of automated decision-making<\/h4><p>As a responsible company, we do not use automated decision-making or profiling.<\/p><p>This privacy policy has been generated by the privacy policy generator of the DGD Deutsche Gesellschaft f\u00fcr Datenschutz GmbH, which acts as <a href=\"https:\/\/dg-datenschutz.de\/datenschutz-dienstleistungen\/externer-datenschutzbeauftragter\/\" target=\"_blank\" rel=\"noopener\">External Data Protection Officer Kempten<\/a> in cooperation with the <a href=\"https:\/\/www.wbs-law.de\/it-recht\/datenschutzrecht\/\" target=\"_blank\" rel=\"noopener\">Lawyer for IT and data protection law<\/a> Created by Christian Solmecke.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Datenschutzerkl\u00e4rung Wir freuen uns sehr \u00fcber Ihr Interesse an unserem Unternehmen. Datenschutz hat einen besonders hohen Stellenwert f\u00fcr die Gesch\u00e4ftsleitung der Cream Partys. Eine Nutzung der Internetseiten der Cream Partys ist grunds\u00e4tzlich ohne jede Angabe personenbezogener Daten m\u00f6glich. Sofern eine betroffene Person besondere Services unseres Unternehmens \u00fcber unsere Internetseite in Anspruch nehmen m\u00f6chte, k\u00f6nnte jedoch [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-1047","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/cream-partys.com\/en\/wp-json\/wp\/v2\/pages\/1047","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cream-partys.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/cream-partys.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/cream-partys.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/cream-partys.com\/en\/wp-json\/wp\/v2\/comments?post=1047"}],"version-history":[{"count":4,"href":"https:\/\/cream-partys.com\/en\/wp-json\/wp\/v2\/pages\/1047\/revisions"}],"predecessor-version":[{"id":1051,"href":"https:\/\/cream-partys.com\/en\/wp-json\/wp\/v2\/pages\/1047\/revisions\/1051"}],"wp:attachment":[{"href":"https:\/\/cream-partys.com\/en\/wp-json\/wp\/v2\/media?parent=1047"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}